The Mobile Pricing conference has evolved with the industry to pinpoint  and examine the key opportunities and challenges for pricing over the last 14  years.
Now, in 2010 we find network capacity stretched and data useage  booming. Pricing issues have rarely come under such scrutiny as operators look  for an increase in ROI. The proliferation of smartphones in the mass market has  led to a phenomenal increase in data traffic, which in turn requires increased  investment in the network in order to continue providing a top quality service.

 

 

 

The IAB Mobile Marketplace is all about buying, selling and solving—providing information from savvy brands and platform experts that can lead you to a robust, successful mobile strategy at a time when every consumer message must be on-the-go. Examine the inner workings of the mobile space with a focus on practical, actionable insights to help you leverage the growing opportunities to engage consumers and convert them to customers. Teach me how, teach me now—that’s what IAB events are all about.

 

Nicole Fabry, VP Business Development, MIG will attend the conference. To get in touch, please use contact details below.

 

 

Emma Potter/ Irene Arango

 

 

Mobile Entertainment is delighted to present a special conference dedicated to apps and widgets – and specifically how to make money from them.